Google Shopping

Google Merchant Center

Get your products on Google Shopping, Search, and YouTube. Reach millions of shoppers actively looking to buy.

Where Products Appear

Sell Across Google Surfaces

Your products appear on Google Shopping, Search results, YouTube, Google Images, and more—reaching customers wherever they browse.

Google ShoppingLive
Google SearchLive
YouTubeLive
Google ImagesLive
Google MapsComing Soon

Features - Everything You Need for Google Commerce

From automatic product sync to performance analytics, we handle the complexity of Google Merchant Center.

Automatic Product Sync

Your Marketplace Labs catalog syncs to Google Merchant Center automatically. No manual uploads.

Free Listings

Products appear in Google Shopping results at no cost. Only pay for Shopping ads if you want them.

Inventory Management

Real-time stock updates across Google. Products show as out of stock automatically.

Performance Analytics

Track impressions, clicks, and conversions for every product on Google surfaces.

Shopping Ads Ready

Your synced products are ready to power Google Shopping campaigns whenever you want.

Multi-Region Support

Sell across multiple countries with region-specific pricing and availability.

Getting Started

Connect in Minutes

Linking your Marketplace Labs account to Google Merchant Center is straightforward. We handle the technical details.

  • Connect Your Account

    Link your Google Merchant Center account via OAuth. No API keys to manage.

  • Select Products

    Choose which products to sync. Filter by category, status, or custom rules.

  • Products Go Live

    Products appear on Google surfaces within 24-48 hours of sync.

Sync Timeline

1

Product updated in MPL

Instant

2

Synced to Merchant Center

Within 15 minutes

Live on Google Shopping

Within 24-48 hours

Requirements

  • Active Google Merchant Center account
  • Products meet Google Shopping policies
  • Valid product data (GTIN/MPN, images, prices)

Ready to Sell on Google?

Connect your Merchant Center account and start reaching millions of Google shoppers.